Our Service Philosophy
Cross-border expansion in regulated markets requires more than advice — it requires technical understanding, process awareness, and trusted local execution.
Nexia Health supports companies step by step, from early market validation to initial operations, with a strategic focus on healthcare and MedTech for Vietnam.

Market Entry & Early Validation
Before scaling, new markets must be tested.
We help companies explore and validate opportunities through low-risk, structured entry activities, including:
- Market feasibility and entry strategy
- Competitive and positioning analysis
- Identification of target customers and segments
- Partner and distributor scouting
- Pilot project setup and test launches
Regulatory & Process Guidance
Regulation is often complex and unfamiliar — especially in healthcare.
We provide process-oriented support to help partners understand requirements and manage workflows efficiently, including:
- Product classification guidance (medical vs wellness vs research)
- High-level regulatory framework overview
- Documentation flow and process coordination
- Administrative process guidance and timelines
- Support during interactions with local stakeholders
We do not provide legal services or guarantee approvals — we support structured and informed navigation.
Local Representation & Partner Coordination
Trust and local presence are critical in cross-border markets.
We act as a technical and operational liaison between international companies and local partners, supporting:
- Communication with distributors and service providers
- Partner onboarding and relationship coordination
- Cultural and business mediation
- Support during negotiations and early operations
This is especially valuable in:
- Healthcare and institutional environments
- Early-stage market presence
- Pilot and pre-scale phases
Strategic Expansion into Vietnam
Vietnam, with nearly 100 million people, is undergoing rapid healthcare modernization — creating long-term opportunities for healthcare and technology companies.
We support expansion through:
- Market-entry planning and stakeholder mapping
- Healthcare and regulated product process guidance
- Local partner identification and coordination
- On-the-ground operational support through trusted collaborators
Our goal is to help partners enter responsibly, realistically, and step by step.
Our Focus: Healthcare & MedTech
Healthcare and MedTech are among the most regulated and demanding sectors.
By focusing here, we build:
- Strong regulatory and process understanding
- Technical communication capabilities
- Practical cross-border operating models
These capabilities can later extend to other regulated technologies.

